Saturday, September 24, 2011
Samsung says it'll be more aggressive against Apple, starts by seeking an injunction in the Netherlands
Another day, another tit for tat in the ongoing patent wars between Samsung and Apple. In a recent interview with the Associated Press, Lee Younghee, Samsung's head of global marketing for mobile communications, said that the South Korean electronics manufacturer will being taking a "more aggressive" approach against Apple's claims of intellectual property infringment, noting that Samsung has, and will not continue to be, "passive" and "respectful." And waste time it will not: on Monday, Samsung will seek to file a prelimary injunction against sales of the iPhone and iPad in the Netherlands, citing infringement on four of its 3G patents. Apple still has the upper hand, with sales of the Galaxy Tab 10.1 still banned in Germany, with similar cases around the world pending. For now, Samsung is focused on continuing its momentum and overcoming Apple as the largest smartphone manufactuer in the world, Lee said. "We are aware of the importance of branding so we'll be reinforcing this Galaxy branding."
Source: AP, via ABC News; Macworld
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